Tuesday, October 23, 2012

Calata: Solution for Incompatible Farm Inputs

Being known as an agriculture-dependent country, it is important for the Philippines to take care of its environment in order to produce abundant harvests. However, recently, there had been findings that there are uses of incompatible farm inputs, including fertilizers, which threaten to cause irreparable damages to the soil. This also leads to bigger expenses and reduction of harvest for farmers. This can be very crucial since more than a half of the total of poor Filipinos depend on agriculture in order to be able to put food on their plates.

Luckily, Joseph Calata, the 31-year-old CEO of Calata Corporation, thought of a solution in order to avoid mistakes such as adding farm inputs that don’t go well with specific soil on farms. He plans to put soil testing facilities in all of his stores. These facilities will help farmers choose which fertilizers are compatible with their farms and prevent them from buying ones that will harm the environment.

Joseph Calata
The use of the facility will be for free.
- Calata pointed out.









This announcement would obviously bring good news to farmers as the facilities would really be money savers for them since it would teach them how to use their inputs wisely for free hence would help in terms of productivity.

This may be the first time that farmers are exposed to such a technology which can connote that Calata is trying to bring new technology to old school businesses, specifically in the agriculture industries. This truly shows an act of leadership in his chosen field on the part of the young tycoon.



other news about Joseph Calata can be seen on http://philippine-political-issues.blogspot.com/